Sunday, March 12, 2017

Organifi Green Juice Review

Organifi’s Green Juice “gently dried superfood powder” is a little unusual in that it focuses on ingredients like ashwagandha and moringa oleifera, which have been shown in some studies to provide cognitive benefits and anxiety relief.

But it makes a lot of other claims, including that it boosts immune function, balances hormones, “revitalizes,” and enhances nutrient absorption. Here’s what we made of it.

Ingredients

The ingredients are all organic and are divided into two main groups.

First, there’s an “Alkaline Greens Proprietary Blend” of wheatgrass, moringa oleifera (aka horseradish tree leaf), spirulina, chlorella, and matcha green tea.

Then there’s a “Super Food Proprietary Blend” of coconut water powder, ashwagandha root extract, red beet root, and turmeric. Additional ingredients include prebiotic fiber, lemon, orange, mint, and monkfruit.

There’s no indication of how much of each ingredient is included in a serving, only that the Alkaline Greens Blend weighs 5.1 grams and the Super Food Blend is 1.45 grams. If you wanted to know if, say, there’s enough ashwagandha to reach the amounts shown to have an effect in a clinical trial, you’re out of luck.

(For the record, the lowest effective dose for ashwagandha is about 400 milligrams and it’s the second ingredient in the 1.45 grams of Super Food Blend. It’s probably an effective dose, but you, the user, shouldn’t have to do this research on your own.)

One scoop contains 25 calories, 2 grams of protein, 4 grams of carbohydrates, and no fat. It’s worth pointing out that the label states it contains 4 grams of carbs, of which 4 grams are fiber and 1 gram is sugar. So it’s unclear as to whether there are 4 or 5 grams of carbs per serving. (It’s probably somewhere in between.)

Taste

It tastes pretty good. With all of the coconut-centric branding, I was expecting something smooth and tropical, but it tastes more like mint green tea. It’s pleasant — I’d even call it refreshing.

Organifi Benefits and Effectiveness

The product’s website claims that it will “boost your brain power,” make you “feel incredible energy and better focus,” “balance hormones already within normal range,” “support the flushing out of toxins,” support “healthy skin” and “support immune function.”

Those are some pretty bold claims, and each and every one of them comes with an asterisk to say that the claims have not been evaluated by the Food and Drug Administration. When you click around the page for some evidence, it makes some pretty vague arguments as to why certain ingredients were used. Next to wheat grass, for instance, it only says: “Known as the ‘life-blood’ of plant life. Even the ancient egyptians (sic) worshipped this food for it’s (sic) positive health benefits.” I would rather read some hard facts about why I should be ingesting this stuff.

Like I said before, there is probably an effective dose of Ashwagandha, so it may well confer some cognitive benefits, but you can’t really be certain of that because you don’t know how much is in the product.

In fact, there’s a lot about this product that could be more transparent: it claims that the coconut provides a lot of potassium, but potassium isn’t included on the nutrition label. It says the beet root provides folate and manganese, but those nutrients aren’t included on the nutrition label. It says it contains antioxidants, but it doesn’t say how many. In fact, the only nutrition information you’ll find is the amount of calcium, iron, and sodium per serving, none of which are particularly impressive.

Price

At about $60 for 30 servings ($2/serving), it’s on the more expensive side, particularly given how (relative to some other powders) little it offers in the way of vitamins, minerals, and probiotics.

Compare that with Athletic Greens ($4.23/serving), Onnit’s Earth Grown Nutrients ($2.30/serving), Patriot Power Greens ($1.96/serving) AI Sports Nutrition Red & Greens XT ($1.33/serving), Green Vibrance ($1.08/serving), ORAC-Energy Greens ($1/serving), PharmaFreak Greens Freak ($1/serving), Sun Warrior’s Supergreens ($0.55/serving), and Amazing Grass’s Green Superfood ($0.52/serving).

Rating Out of 5

Ingredients: 3.5

Taste: 4.5

Effectiveness: 3

Price: 2

The Takeaway

The only thing I’m relatively certain this product provides is an effective dose of ashwagandha; but even then, that’s not 100% sure. If you want any other benefits, this product doesn’t give you enough information to be confident it provides them. If all you want is a nice dose of ashwagandha, there are perhaps cheaper alternatives that meet your needs.

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